#1 Topic & Purpose
One of the biggest mistakes that a presenter makes is not to clearly identify (and stick to!) the topic of the presentation. It is very effective to have a “cover” slide—much like the cover page of a paper—that might state things like who you are, who you represent, and the main topic(s) of your presentation. PowerPoint offers a way that you can link the topics on the cover slide to future slides—pulling all of the information together.
#2 Stay on Track
Before you begin preparing a slide show, ask yourself the question, “What is the topic of this presentation?” You should re-ask this question periodically throughout the presentation preparation to assure that you are staying on track.
# 3 Purpose
Closely related to identifying and keeping with the topic is determining the purpose of the presentation. Presentations can have the same topic—but much different purposes. Below are some examples of purposes:
# 4 CredibilityTo inform—these presentations provide ideas, alternatives, data, or opinions. When giving this type of presentation, you act as a “teacher.” It must be accurate, reliable, and credible. It is important to cite sources and double-check your data.
To persuade—these presentations can change or reaffirm existing attitudes, try to gain audience commitment, or motivate change. Credibility is very important in this type of presentation. Thus, you must conduct conscientious research to provide truthful information. There’s nothing less persuasive than someone suspecting you’re fabricating data just to get them to agree.
# 5 Stimulating Emotions and FeelingsTo motivate—these presentations heavily rely on stimulating emotions/feelings. The best way to motivate someone to act is to appeal to his/her needs. Appealing to emotional intensity is critical to putting together a successful motivational presentation.
# 6 Presentations that Acknowledge & HonorTo celebrate—sometimes presentations are made to acknowledge or honor someone, to celebrate an event, etc. When preparing this type of presentation, you should always consider the common ties that bind the participants together.
# 7 Know Your AudienceContinued from previous entry: Another important consideration when preparing a presentation is to analyze your audience. This includes such things as the size of the audience, education level, age, occupational status, attitudes, perspective, etc.
# 8 Make Your Presentation Fit Understanding of AudienceIt is important that your audience understands your presentation—that it is clear and concise. Don’t use words/terms that the audience may not be familiar with and don’t use technical expressions or jargon that the audience cannot relate to.
# 9 Know as Much About Your Audience As PossiblePart of putting together a presentation is to find out as much about your audience as possible. An excellently organized presentation can be poorly received if it does not meet the needs and expectations of the audience.
# 10 Choosing AudiovisualsThere are many other audiovisual aids from which to choose when producing a presentation. Below is a brief description of some of these choices.
Overheads/TransparenciesAdvantages-Inexpensive and easily available
Disadvantages-Technology can fail (e.g. burned out bulb) and is now considered “old fashioned”
Chalkboards and Flip ChartsAdvantages-Do not require electricity, chalkboards are “reusable”
Disadvantages-Hard to “hide” from audience (can’t put a piece of paper over them like an overhead) so can draw attention away from presenter
Audio and Audiovisual EquipmentAdvantages-Can bring vivid examples to an audience
Disadvantages-Presents chance of technical failure, requires great effort to ensure that the audience can see and/or hear them
HandoutsAdvantages-Inexpensive, don’t depend on technology for their use
Disadvantages-Audience might focus on them and not the presenter
Computer-Generated PresentationsAdvantages-Allow for “special effects” such as computer-played video, Internet connection, etc.
Disadvantages-Potential equipment failure and can become “overdone” and gimmicky
Click on the link below and read,
Tips for Public Speaking
# 11 EthicsEthics has become a progressively more important issue in today’s workplace. An employee can save himself/herself a lot of headaches (and potential legal problems) if he/she follows the guidelines below:
Maintain Candor-Candor refers to truthfulness, honesty, and frankness in communication with other people. Although there may be times when openness is not preferred (such as in negotiations), it is usually wise and ethical to be as open as possible.
Keep Messages AccurateAlways try to be as accurate as possible when communicating with others. Ethical communicators don’t “embellish” stories to make them more “juicy.”
Avoid Deception-Intentional distortion is not only unethical; it can lead to uncomfortable situations. Someone may “call” you on the distortion—and the worse case scenario—it may be the end of your presentation and perhaps the end of the relationship with the customer.