Print Ad Archive : Ads 73 thru 79

Print Ad Archive : Ads 73 thru 79

Print Ad Archive : Ad 73

This may be one of the most creative print ads in this print ad archive. It's for sony's product "Bravia" and it's advertising it's vibrant colors.

Print Ad Archive : Ad 74

This is a very creative 3d advertisment. "If you really want to touch someone," the ad says, "send a letter." Not many better ways of getting the message across.

Print Ad Archive : Ad 75

Print

Ad Archive : Ad 76

These two ads are promoting adoption. It's hard to read on ads this small, but if you enlarge the photo you will see that is says, "Adopt: You will recieve more than you can ever give!"

Print Ad Archive : Ad 77

I don't remember if I added this one another time or not and I don't feel like checking. So if I did, enjoy it a second time:)

Save water. Save Life. Awsome advertisment! Very effective way of communicating the idea trying to be presented.

Print Ad Archive Ads

72 Creative Advertising and Marketing Ideas, See the Rest

Ads 1 - 10 Ads 11 - 20 Ads 21 - 30 Ads 31 - 40 Ads 41 - 50 Ads 51 - 60 Ads 61 - 72

Additional Ads Not Part of this Archive

Print Ad Archive : Ads 73 thru 79
12 Old Advertisements and Vintage Ads for Coke
Target Weekly Ad and/or Other Target Ads

Below is a List of My Most Read Entries
Search Engine Optimization
Presentation Skills & Public Speaking Presentation Tips & Ideas
Sample Marketing Plan IMC Integrated Marketing Communications
72 Examples of Best Print Advertisements
Business Letter Format/ Formal Letter Writing

Top 5 Factors of Good Web Design

#1: Easy Navigation
The most important thing that a high impact website must be is easily navigated. When a visitor comes to your site it should be easy for them to find what they are looking for. When you speak to the designer make sure that they understand how important this is to you. Visitors are likely to leave your site if they are unable to find what they need quickly and easily.

#2: Contact Information
Your contact information should be in a very prominent location on your business website. A visitor should know who you are and what you do immediately when they land on your high impact homepage. You will be creating the impression of a solid and reputable businessperson when you list information that allows a visitor to contact you with their questions.

# 3: Business Name and Logo
Your business name and logo should be the first thing that a visitor sees when they are on your high impact business website. A business name and logo are one of the things that can keep you in the mind of your visitors even after they leave the site. This is important, as more and more people are comparison-shopping on the Internet. When a great number of sites are visited during this process it can be difficult to remember all the sites that you visited. As the owner of a high impact business website you should do what you can to make your name and logo as memorable as possible.

# 4: Make a site that loads quickly
A high impact website should also load quickly for a visitor to your site. Make sure that your site loads in a few seconds. Web surfers will not wait around for anything that takes longer than that. If your site has a lot of graphics and video it will slow the whole thing down. Make sure that your web designer tests the site on a number of platforms before they are finished. All web surfers are not connecting at the same speed.

#5: Make good website content
Don't forget the content on your site. It is very important that you provide your visitors with useful information when they go to your high impact website. You should have content that is interesting as well as useful so that you can keep them on your high impact site long enough to make a decision to purchase. If you have a good quality product as well as interesting content, you should have no problem attracting loyal visitors to your website.

Optimizing Alt Tags for Search Engines

As mentioned in a previous section, a website that only has photos and graphics won’t do you much good if you want to show up high in search engine search results, but that doesn’t mean you shouldn’t have any. If used correctly, photos not only add to the quality of your content but they can also help you achieve higher search result placement. This can be accomplished through the use of a html tag known as the alt (short for alternative) tag. The alt tag is a tag that contains a text description of photos or graphics. When you add this little text description to your photo, it can be seen by holding your mouse over the photo until the description “pops up” over the photo.
Most search engines that really matter use text within alt tags to determine what placement in search results a web page will get for a particular query. Therefore, it is important that you add the alt tag to every photo and/or graphic on each web page you are doing search engine optimization on. Some exceptions can be made for graphics such as those used as backgrounds or for those used as part of a complex header image, but as a general rule make sure your images have alt tags.

Be sure to make your targeted keyword phrase part of the text within your alt tag. For example if you have a web page on marketing communications plans and you have a graphic that has a pie chart showing an example of a budget pie chart, include your targeted keyword phrase as part of the pie charts description. Assuming that your chosen keyword phrase is “search engine optimization plan,” your alt tag would look something like this:

alt=”Budget Pie Chart Example for a
search engine optimization Plan”

Don’t just label it “Pie Chart Example,” because it won’t help get you a higher search result placement. If you are using the graphic or photo as a link, use the alt tag to describe the web page that it is linking to. For example, if you have a photo that is linked to web page containing a sample search engine optimization plan, this would be your alt tag:

alt=”Link to a Sample of a search engine optimization Plan”

Even though most search engines don’t place much importance of the content within alt tags, when you are competing for highest search result placement you can possibly get, it is important to utilize every possible technique. If nothing else, the alt tags will provide a description of your photos on the occasion that your images won’t load or if one of your web page visitors has a visual disability.

Search Engine Placement Tricks

If enough of your pages include the use of techniques that are considered unethical/spammer techniques, your page content or even your whole website may get banned from placement in search results. You may be thinking that you’ve discovered some new way to trick the search engines, but I urge you to think again. You will be discovered sooner or later. It is extremely difficult to trick search engines, so spend your time learning accepted search engine optimization techniques instead of wasting your time attempting to deceive the search engines.

When I first started trying to get good placement in search results, I used some “spam” techniques on a website a website project I was working on. It was a fairly large website with over 1,000 pages and obviously took a considerable amount of time to create. I didn’t really know anything about search engine optimization at the time, so I wasn’t purposely trying to do something wrong. I was just trying to get my website to show in search results, but I ended up using search engine optimization techniques that got the website banned from most of the major search engines. Although this was a big disappointment, I learned a valuable lesson from this experience; NEVER, EVER, EVER TRY TO SPAM SEARCH ENGINES.
Take the time and learn how to write good content that has an adequate number of keyword phrases scattered throughout it. If you aren’t a very good writer, then have a friend or a web content specialist write the content for you.

Heading Tags and SEO

A lot of people don’t use heading tags, but if you want to improve your position in search results, it’s time to start using them. For those of you who are thinking, “What are heading tags?” They are HTML tags that tell your browser to make the text within the tags larger than the paragraph text. For example, if this book was comprised of HTML, the title of this section could be enclosed in heading tags and the code would appear as follows:



'h3'Search Engine Optimization Heading Tag Importance'/h3'


There are other methods that could be used to make text look like it’s a heading, but those methods won’t help improve your position in search engine results. Use the heading tags in your code whenever each page can be divided into topic sections. Let’s use the search engine optimization plan example again. When you write the content for your page, you have three main topics, “Why Create a Search Engine Optimization Plan,” “How to Create a Search Engine Optimization Plan,” and “Implementing Your Search Engine Optimization Plan.” You would enclose each of these terms within heading tags. It doesn’t really matter what size you choose, but be sure that you use the keyword phrase that you’ve chosen to optimize your web page around in each of the heading tags. Assuming your chosen keyword phrase is “search engine optimization plan,” your HTML code would look something like the following:



'h3'Why Create a Search Engine Optimization Plan'/h3'
'p'Text about topic'/p'

'h3'Developing a Search Engine Optimization Plan'/h3'
'p'Text about topic'/p'

'h3'Implementing a Search Engine Optimization Plan'/h3'
'p'Text about topic'/p'



Most designers don’t like using headings because it’s hard to control how they are going to be displayed and therefore it makes it difficult to design a layout that will appear the same on every browser. By default most browsers will display considerable space after headings. To keep this space a more exact amount and to keep a consistent font size, you can add a couple attributes to each heading tag as shown below:



'h3 style=”margin-bottom: 0px; font-size:14px;”'Heading Goes Here'/h3'



The algorithms that search engines use to choose which web pages will be displayed the highest in the search results, put a lot of significance in the text that is held within the heading tags. Most websites are completely void of heading tags, which is a big mistake if getting a lot of traffic is a main purpose for the website. So, if you want a lot of organic search traffic, always use headings. Always. Always. Always.

Remember to keep the purpose of the website at the forefront of your design decisions. Most people don’t visit a website because they want to see a wonderful design; they visit because they are generally looking for information.

Passive Approach to Search Engine Optimization

Passive Approach of Search Engine Optimization

You have two approaches: the passive search engine optimization approach and the progressive search engine optimization approach. If you chose the first one you simply design the pages that you think need to be within this section, upload them to your server, and sit back and hope for the best. The results of this search engine optimization approach are varied, but usually not very successful. If you happened to use the right search engine optimization techniques or at least most of them, you are in luck, but if you didn’t the amount of search traffic you get will be quite limited, and definitely not as much as you could have if you had a good understanding basic search engine optimization techniques. When most people design and setup websites they rely on this approach and then wonder why their website isn’t getting a lot of search engine traffic.

Purpose of Search Engine Optimization
Passive Approach to Search Engine Optimization
High Search Engine Ranking Optimization
Natural Search Engine Optimization
Search Engine Optimization Rules
File / Domain names and Search Engine Optimization
Static vs. Dynamic Web Hosting and Search Engine Optimization
How to choose keywords for Search Engine Optimization
meta tags and Search Engine Optimization
Search Engine Optimization and Heading Tag Importance
Text Content and Search Engine Optimization
Length of content and Search Engine Optimization
Spamming Search Engines and Search Engine Optimization
Photos, Alt Tags and Search Engine Optimization

Below is a List of My Most Read Entries
Search Engine Optimization
Presentation Skills & Public Speaking Presentation Tips & Ideas
Sample Marketing Plan IMC Integrated Marketing Communications
72 Examples of Best Print Advertisements
Business Letter Format/ Formal Letter Writing

Purpose of Search Engine Optimization

SEO

Purpose of Search Engine Optimization Article

The purpose of this article is to provide an easy to understand resource for those who are trying to get their website to place high in search engine results. The process of making this happen is known as search engine optimization or SEO. In simple terms, search engine optimization (SEO) can be defined as the sum of techniques that are used to make search engines index the content of your website and to associate specific search keywords and phrases with that content.

>Example of How Search Engine Optimization Is Used

Perhaps an example search engine optimization (SEO) will help you have a better understanding of this concept. Let’s say that you have a search engine optimization company (Michigan SEO Experts) and that one of your services is developing a search engine optimization plan. One of the tools you utilize to obtain new customers is a website that describes your search engine optimization services. You decide to add a section on your website about the importance of having an effective search engine optimization plan and you would like as many visitors as possible to find your information when they are searching for information relating to search engine optimization services.

Purpose of Search Engine Optimization
Passive Approach to Search Engine Optimization
High Search Engine Ranking Optimization
Natural Search Engine Optimization
Search Engine Optimization Rules
File / Domain names and Search Engine Optimization
Static vs. Dynamic Web Hosting and Search Engine Optimization
How to choose keywords for Search Engine Optimization
meta tags and Search Engine Optimization
Search Engine Optimization and Heading Tag Importance
Text Content and Search Engine Optimization
Length of content and Search Engine Optimization
Spamming Search Engines and Search Engine Optimization
Photos, Alt Tags and Search Engine Optimization